Talk strategy

Search strategy that drives revenue, not just rankings

SILO is a boutique SEO agency and consultancy based in the UK. We build search strategies around your business model, not a keyword list. Senior team. Proprietary analysis. A focus on the commercial metrics that keep your business running.

What we do

Your customers are already searching. The question is whether they're finding you.

We help businesses connect with their customers across every stage of the online journey - from early research through to conversion. Whether someone is searching on Google, browsing AI-generated recommendations on ChatGPT or Perplexity, or comparing options before they buy, we make sure your brand is there with the right content, at the right time.

As an SEO consultancy that works across both traditional search and AI search, we cover the full picture. Everything starts with your commercial model - how you make money, what a customer is worth, and what you can afford to spend acquiring one. The search strategy gets built around those economics, not the other way around.

SEO, AI search, and digital marketing services built for growth

02

Technical SEO

Fixing the structural and performance issues that hold your site back. Site architecture, crawlability, indexation - the foundations everything else depends on.

Learn more
03

Content

Content that builds topical authority, earns trust, and meets your customers wherever they're searching. Every piece has a strategic reason to exist.

Learn more
04

AI Search

Positioning your brand to appear in AI-generated answers across Google AI Overviews, ChatGPT, and Perplexity. Search is evolving, and your strategy should reflect that.

Learn more
05

Ecommerce SEO

Search strategies for online retailers across Shopify, WooCommerce, Magento, and WordPress. Platform expertise paired with commercial thinking.

Learn more
How we work

How we work

01

Discovery

Every engagement starts with a conversation. We want to understand how your business makes money, what a customer is worth, and what you've tried before. No pitch deck, no sales pressure. Just an honest chat about whether we're the right fit and where the opportunities might sit.

02

Analysis and opportunity sizing

Before we recommend anything, we do the homework. We use our proprietary tools - including Opsizer - to analyse your market, your competitors, and your current search landscape at a depth most SEO agencies can't reach. Technical audits, content gap analysis, intent mapping, and commercial opportunity sizing. This is where we find the things others miss.

03

Strategy

We build a prioritised roadmap around your commercial model, not a keyword list. What will drive revenue first? Where are the quick structural wins? What needs to compound over time? Every recommendation ties back to a business outcome, and we'll be honest about what's realistic.

04

Delivery and growth

We don't hand over a strategy document and wish you luck. We embed into your team and get it done - technical fixes, content, digital PR and link building, AI search positioning. Then we measure, refine, and keep building. The best results compound, and we stick around to make sure they do.

SEO Strategy Technical SEO AI Search Optimisation Content Ecommerce SEO PPC Web Development Opsizer AI Overviews Shopify SEO Site Migrations
Proof

Built on results, not promises

We find the strategic gaps - the cannibalising pages, the missed search intent, the broken user journeys, the marketing channels that aren't talking to each other. We fix what's not working, consolidate what's competing against itself, and build a search presence that compounds over time.

Sometimes that means making a site smaller and better, not bigger and busier. Fifty pages that each earn their place will always outperform two hundred that dilute your authority and confuse your customers.

100% client retention since relaunching the business.

See our work
Chatgpt Image Mar 30 2025 09 36 24 Pm.Max 150X60
Who we work with

We work with established UK businesses that want a genuine search partner

Our clients are typically turning over £1m or more. They trust us with autonomy, involve us in strategic decisions, and understand that sustainable organic growth compounds over time. We work across sectors including ecommerce, education, SaaS, and consumer brands from our base in Worcester.

If you want someone to chase quick wins and send a rankings spreadsheet every month, we're probably not the right fit. If you want a senior SEO consultancy that's genuinely invested in your commercial outcomes, let's talk.

Get in touch
Untitled Design 9.Width 800
FAQ

Frequently asked questions

An SEO consultancy helps businesses improve their visibility in search engines and - increasingly - AI search platforms. At SILO, that means building a search strategy around your business model, fixing technical issues that hold your site back, creating content that builds authority, and measuring everything against commercial outcomes like revenue, leads, and cost per acquisition. We work as an extension of your team, not just an external supplier.

Three things, mainly. First, we build and use proprietary analysis tools - including our opportunity sizing platform, Opsizer - which means we can identify and prioritise opportunities at a depth most agencies can't reach. Second, we embed properly into your team rather than operating at arm's length. And third, you work directly with senior consultants who do the actual work. No layers, no handoffs.

Yes. We're based in Worcester but we work with clients across the UK and internationally. Most of our client communication happens remotely, though we're always happy to meet in person when it's useful.

Traditional SEO focuses on ranking in search engine results pages on platforms like Google. AI search optimisation is about positioning your brand to appear in AI-generated answers and recommendations - the kind you see in Google's AI Overviews, ChatGPT, Perplexity, and similar platforms. The two disciplines overlap significantly, and we approach them as part of one integrated strategy rather than separate workstreams.

It depends on the scope of work, how competitive your market is, and where your site is starting from. Every project is different, which is why we don't publish fixed pricing. We scope everything properly after a discovery call and provide a clear proposal before any work begins.

It varies. The honest answer is that it depends on your starting position, the competitive landscape, and how much needs fixing. Organic growth compounds over time, and the businesses that commit to a proper strategy tend to see the strongest returns. We'll always be transparent about what to expect during scoping.

Yes. We offer PPC management alongside our SEO and AI search services. Paid and organic search work best when they're part of the same strategy, and having both under one roof means we can align them properly.

Let's work out if we're a good fit

Every engagement starts with a discovery call. No pitch deck, no hard sell. Just an honest conversation about your business, where you want to get to, and whether we're the right people to help you get there.